Simon Brien, one of Northern Ireland’s leading estate agencies, is pleased to announce the official launch of its new franchise model, with Bradley NI becoming the first franchisee under this exciting growth strategy.
Bradley NI led by Chartered surveyor, Garrett O’Hare has established itself as a trusted and progressive estate agency in the Newry, Mourne, and Down region. With offices in Newry, Warrenpoint, and Newcastle, the business brings deep local expertise and a strong client-first ethos to the Simon Brien network.
The launch of this franchise will see Simon Brien expand from its current network of five offices to eight—a doubling in footprint since becoming part of the Sherry FitzGerald Group in 2024. It marks the next chapter in the brand’s strategic ambition to broaden its presence across Northern Ireland while maintaining its strong reputation for quality and professionalism.
Garrett O’Hare, Managing Director of Bradley NI, said “We’re incredibly proud to be the first franchisee of the Simon Brien brand. This move allows us to retain our local knowledge and client relationships while benefiting from the marketing power, cutting-edge technology, and support of a respected all-island brand. It’s the perfect partnership to drive our next phase of growth.”
Simon Brien, Founder and Managing Director, added: “Launching our franchise model is a significant milestone, and we’re delighted to welcome Garrett and the team at Bradley NI. Their integrity, ambition, and deep understanding of their markets make them the ideal first franchise partner. This expansion is just the beginning as we look to bring the Simon Brien service to even more clients across Northern Ireland.”
As the Republic of Ireland’s largest estate agency, Sherry FitzGerald operates a network of 110 offices, 73 of which are franchised. With over 40 years of experience and a proven track record, Sherry FitzGerald runs the most successful franchise model in the Irish property market. Their established systems, extensive supports, and deep experience make them exceptionally well equipped to underpin this new expansion in Northern Ireland.
The rebrand to Simon Brien Bradley will commence over the summer, with a full launch expected by early autumn. Clients can expect the same high standards of service, now delivered with the additional scale, reach, and innovation of the wider Simon Brien and Sherry FitzGerald networks.